Producing Water From Air With Less Energy (and Lessons From Desert Beetles and Gordon Ramsey) with Kara Water's Cody Soodeen and Bill Irvine

In this Interview, we meet Cody Soodeen, CEO and Co-Founder, and Bill Irvine, Co-Founder, of Kara Water, a Water Technology Startup based in Pennsylvania. Kara Water specializes in innovative air-to-water dispensers that convert humidity into pure drinking water, offering a sustainable solution to water scarcity.

ONE-LINER:

"At Kara Water, we turn the humidity in the air right around us into pure drinking water, making water accessible to all."

Pitch/Reverse Pitch:

Don’t miss Cody and Bill’s Pitch for Kara Water and their air-to-water technology, which you can find on the video from [6:20] to [15:47].

Discussion:

After the pitch, we discuss:

• The inspiration behind Kara Water, which stemmed from Cody’s personal experience with contaminated well water and his discovery of a beetle that collects water from the air, leading to the development of their desiccant-based air-to-water technology.
• The evolution of Kara Water’s products, including the flagship model Kara Pure and the recently launched Kara Pod, which integrates water production with coffee making, offering a more accessible and affordable option for consumers.
• The sustainability goals Kara Water aims to achieve by 2030, including producing 237 million gallons of water, offsetting 900 million plastic bottles, and reducing CO2 emissions by 1.3 million tons.

Insights:

At [19:58], Cody shares his experience presenting Kara Water’s technology on Gordon Ramsay’s Food Stars, emphasizing the importance of creating products that are not only innovative but also address real-world problems.

Advice:

At [42:31], Cody advises entrepreneurs to focus on their customers and ensure their product offers real value, while Bill emphasizes the importance of persistence and not being afraid to fail.